Kunal Chopra, CEO of Kaspien, leads the discussion on market strategies and direct websites at the retail innovation conference on November 16, 2021

Kaspien Holdings Inc., one of the leading growth platforms in the e-commerce market, announced that the company’s CEO, Kunal Chopra, will present a panel discussion at the Retail Innovation Conference, which will take place virtually from November 16-17, 2021. Speakers also feature leadership from the Boogie Board and Strider Sports International Inc.

The Retail Innovation Conference is powered by Retail Touchpoints, an online publishing network for retail executives with content focused on optimizing the omnichannel customer experience. The event brings together thousands of industry colleagues for tactical sessions, candid discussions, and seminars on the latest technologies and trends. Keynote speakers are some of the most trusted voices in retail, from well-known industry veterans and innovators.

Kunal Chopra, CEO of Kaspien, will moderate a panel discussion titled “Dominating the Market Mix: Selling in Other Markets, Creating Your Own, or Both?” He will be joined by Strider COO, Ms. Nesselhuf; Jessica Kading, Strider’s global director of e-commerce; and director of marketing for Kent Displays, producer of Boogie Board Katelyn Stiver. Founded in 2007, Strider has grown to become a global brand with a presence in over 75 countries. The Boogie Board was launched in 2009 and is now sold online and at major retailers around the world.

Using Strider and Boogie Board as examples, the talk will reveal the many ways in which brands can balance their markets and drive website strategies, especially at the start of a global pandemic. The session examines the pros and cons of different paths to expanding e-commerce and provides strategic insights on how to get the most value from each channel, individually and cumulatively.

Presentation information:

Date: Tuesday, November 16, 2021
Time: 1:30 p.m. Pacific Time (4:30 p.m. Eastern Time)
Topic: Mastering the Marketplace Mix: Sell on Other Marketplaces, Create Your Own or Both?